DESIGN

3 Essential Design Trends, December 2023

3 Essential Design Trends, December 2023

The end of the year is right around the corner, and with the holiday season in full force, there’s not a ton of new design launching. However, plenty of fun visuals exist to explore, especially with s

Case Study: 8 Design Tips That Increased My Ecommerce Conversions By 42%

Case Study: 8 Design Tips That Increased My Ecommerce Conversions By 42%

When it comes to increasing sales for your ecommerce store, there are 3 levers you can pull: You can increase your average order value; You can increase the amount of traffic to your site; You can inc

Nobody Waits for Your Fancy Animations Anymore (And They Never Really Did)

Nobody Waits for Your Fancy Animations Anymore (And They Never Really Did)

It’s 2025. Can we finally say it out loud? Nobody—and I mean nobody—cares about your lovingly crafted, buttery-smooth, pixel-perfect animations. That parallax effect you spent 6 hours tweaking? Skippe

20 Footer Design Myths You’re Still Believing (And How to Fix Them

20 Footer Design Myths You’re Still Believing (And How to Fix Them

Footers—often treated like the forgotten bottom shelf of your website’s pantry. Designers pour their energy into flashy homepages and slick navigation, leaving the footer to fend for itself with a few

Case Study: Redesigning Todoist for Android

Case Study: Redesigning Todoist for Android

Todoist is a to-do list app that 25 million people rely on every day to keep their lives organized. As part of the Doist design team’s goals for 2021, we aimed to redesign the Todoist Android app to t

Dropbox Unveils New  Brand Identity Microsite

Dropbox Unveils New Brand Identity Microsite

Dropbox has taken a leap forward in branding with its new interactive brand guidelines microsite, a fresh and innovative approach to presenting its brand identity.The site goes beyond the traditional

Surviving the Leap from College to Real-World Design

Surviving the Leap from College to Real-World Design

So, you’ve finished college and are ready to showcase your design skills to the world. This is a pivotal moment that you’ve worked hard for. But you may find that design in the real world is quite dif

Do Ugly Websites Sell Better? A Contrarian Look at Web Design and Conversion Rates

Do Ugly Websites Sell Better? A Contrarian Look at Web Design and Conversion Rates

When you think of high-converting websites, what comes to mind? Clean, minimal designs, aesthetically pleasing color palettes, and a well-thought-out user interface.You probably envision a polished, s

How to Use Hand-Drawn Elements in Web Design

How to Use Hand-Drawn Elements in Web Design

Sometimes, creating the ideal design means thinking carefully about what you want to accomplish for your client. The purpose of your web creation has a significant impact on the components that you ne

Designing Travel: The Zürich Card’s Flexible New Visual Identity

Designing Travel: The Zürich Card’s Flexible New Visual Identity

Most city passes look like something you’d shove in your wallet and forget about. The Zurich Card just got the opposite treatment—thanks to Studio Marcus Kraft, it now looks like a piece of design you

How to Decrease Decision Fatigue and Increase Conversions

How to Decrease Decision Fatigue and Increase Conversions

It sort of feels like our lives are nothing more than an endless string of decision-making, doesn’t it? You go to the grocery store and half an aisle is dedicated to olive oil. Or cereal. Or yogurt. T

How to Increase Mobile Engagement with Simpler Contact Forms

How to Increase Mobile Engagement with Simpler Contact Forms

Contact forms are a necessity for websites. Without them, your clients would be relegated to handling website- or business-related matters over the phone or email. Worse, they’d have absolutely no con